MAJOR MOMENT MONDAY: Ali Stephens for Calvin Klein Jeans

Seeing as it is Memorial Day, reflecting on a Major Moment only seems fitting.  For today's Major Moment Monday we are going back to F/W 2008 when Pulse Management discovery, Ali Stephens, booked this Calvin Klein Jeans ad campaign.  This happened just as we were launching Ali, and it really let the fashion industry know that she was going to be a major model.  The ad was photographed by the incomparable Steven Meisel, and Ali modeled alongside other models like Toni Garrn and Abbey Lee Kershaw, all three of whom have gone on to have continued success in this fickle industry.  This moment was a huge one in Ali's career, and a huge one for Pulse Mgmt as well.  

Even Supermodels Start Out Somewhere

This photo, from Karlie Kloss' instagram, was taken in 2007.  This was backstage at Calvin Klein, at the beginning of these models' careers.  Karlie Kloss (far left) is standing next to Pulse Management discovery Ali Stephens, Toni Garrn and Taryn Davidson.  We scouted Ali at a mall in her hometown of Salt Lake City and launched her to be one of the most successful models we have ever worked with.  Ali has been on multiple Vogue covers, the cover of W Magazine, walked the biggest runways, been on billboards, been in ads for too many clients to name, and the list goes on and on.  Back in 2007 these models were all new to the fashion scene, and now years later is it amazing to see what they have each accomplished!